SEO Market Bosworth
SEO Melton Mowbray
SEO might be a confusing venture for most people. Even many so-called-experts can have a difficult time keeping a
website others in terms of the search engines.
Primary... the search engines are constantly changing their algorithms in an effort to bring you the most relevant
website listings to your search query. Search engines also change their algorithms to stay ahead of the dishonest
companies that quickly learn how to manipulate the search results.
When the search engines change the way they list websites, there are actually unscrupulous people who set off right
to work trying to figure out how to cheat the machine.
These people are using what's known as "Black Hat SEO" and if you are trying to run the best website, keep away
from them at all charge! Sure your website will get a high listing rather rapidly using black hat techniques, but as soon
as the search engines ascertain what you're doing, they are going to likely ban your website from their listings
altogether (once and for all). And show up, they are going to figure it out.
Second... There's a great deal of misnomers about what's more important in regards to SEO. A few so called SEO
gurus can have you believe page rank is the most important thing when it comes to search engine listings. It's|This is
certainly simply not true.
Google page rank (or Google PR) is one important factor in regards to ranking a site for the major search engines, but
SERPs (or Position in search results Page) is what really counts.
"Page Rank" is Google's manner of putting a number to the authority of a web site. If they believe your site is
important, they'll supply you with a higher PR.
But it surely doesn't mean the authority of your site will get you indexed in your case main keywords.
You can find thousands, maybe even millions, of websites which happen to have a low page position, but are listed
over the first page of the major search engines like yahoo (including Google), for many top keywords. In comparison,
there are actually just as many high PR ranking web pages, which can be buried in "no mans land" in regards to the
search engines (which include Google).
Also, additional major search engines (Gmail, WINDOWS LIVE MESSENGER, Bing, and hundreds of smaller search
engines) don't really worry about your "Google Page Rank" in any respect. They only worry about giving their visitors
relevant web advertising.
So ask yourself this... does one rather have a small Google PR of several, and become listed on the first page of the
search results? Or could you rather have a excessive PR of 5 or even 6, and be listed on the tenth page with the
search results, where nobody will ever find people..? I do believe the answer is obvious.
One of the websites I built for my other web business, hasn't experienced a Google PR greater than 2 for the last 4
years (considering it's been live using the web). But many experts have on the first page of major search engines (for
my main keywords) for 3 1/2 of those 4 years. I'll take the lower PR and keep your high listing any day with the week.
SEO Leicestershire Search Engine Optimisation